Monday, January 28, 2019

Bad Blood analysis



Intertextuality 







  1. KILL BILL: VOL 1 AND 2
    Not only is she fighting with a group of dudes who are clearly members of "Kill Bill" Tokyo gang the Crazy 88s, but Taylor's POV shot as she falls out the window is pretty much a perfect recreation of this low-angle view of Lucy Liu as O-Ren Ishii, right down to the chic haircut.
  2. THE MATRIX
    Multiple parts of the video could have been taken straight from the "Matrix" trilogy, as Taylor goes through the window in bullet-time slow motion and then goes on to kick ass in an outfit she clearly borrowed from Trinity's closet.
  3. SIN CITY
    A smashed classic car, a femme fatale, and that very particular font? Unmistakable.
  4. DAREDEVIL
    Don't pretend like Lena Dunham, a cigar, and a picture window don't say "Wilson Fisk" to you, too.
  5. THE FIFTH ELEMENT
    That iconic white bandage outfit from the 1995 sci-fi flick gets a second outing as Taylor retires to a healing pod to recover from her injuries.
  6. THE HUNGER GAMES
    This training center full of weaponry is clearly located in the Capitol. Look closely and you'll even see someone toting Katniss Everdeen's signature weapon...
  7. AND SOMEONE ELSE SPORTING HER SIGNATURE HAIRSTYLE.
    Nice braid, Tay Sway.
  8. DIVERGENT
    From knife-throwing to boxing, there's a whole lotta Dauntless biz going on here.
  9. AEON FLUX
    Um, Gigi Hadid clearly took this look straight from the classic vintage animated MTV series.
  10. RIO
    And hey, isn't that Luiz next to her?!
  11. QUANTUM OF SOLACE
    That invisible car belongs to a certain licensed killer from MI6 -- which makes Kendrick Lamar Taylor's personal Agent Q, I guess.
  12. PROMETHEUS
    Or maybe it's "Alien," or possibly "Star Wars," but we've definitely seen this hexagonal hallway somewhere before.
  13. TRON
    Just make sure you return the light bike with a full tank, mmkay?
  14. SUCKER PUNCH
    This definitely isn't the first time we've seen a cohort of hot pop stars dressed in bondage gear, strutting a fiery post-apocalyptic landscape like it's their own personal catwalk.
  15. KINGSMAN
    That blade protruding from a platform boot looks an awful lot like one of Gazelle's weaponized prosthetics.
  16. JEM (THE 1980S CARTOON, NOT THE 2015 FEATURE FILM)










Media Language:
Camera Work:
  • Establishing Shots- Typical of a music video and of action adventure 'films'
  • Close Ups- Mainly of Taylor. Close ups of others, but Taylor is always in the background
  • Quick pan when they stab the teddy- exadurates the strong female image
  • Pan over Taylor's body- male camera. Sexualisation of female body
Editing:
  • Reflection of Taylor on the smashed glass- she's always on screen
  • Slow motion- mainly on Taylor- Keeps her on screen for longer
  • Use of CGI and Special FX- Adds  to the atmosphere of the video
  • Split screen of Taylor and Kendrick
  • Fast Cuts throughout
  • Pixelated Fades- Shows reference to the technology
Mise-en-scene:
  •  Low key Lighting with faces always visible- adds to the atmosphere
  • Dark costumes and make up add to the atmosphere and reflects the mood
  • Selena is seen in dark clothing when Taylor is in light- shows the protagonist and antagonist.
  • Taylor has both red hair and lipstick at the end- suggests danger
  • The setting is very mysterious as it has no windows and little light- Shows it as being hidden and a secret.
  • Costumes- Sexualised

Genre:
  • Highly edited, glossy, slick look to it- typical music video look.
  • Futuristic sci-fi style
  • The costumes, make up and setting are typical of a pop music video ( key to it)
  • Choreographed elements ( not dancing)
  • Artist gets lots of screen time
  • Quick editing and fast pace reflects the song

Audience:


  • Makes the audience feel powerful and strong after watching the video- Feel empowered
  • Feel like you're part of the team
  • Female strength message- empowerment
  • Audience feels moments of tension throughout
  •  Young audience can aspire to be like Taylor and her team/girls
  • Enjoyment from watching the video as it's like a mini movie

Narrative:
  • Taylor was once weak (falling through the window) now she's regaining power throughout the video
  • Intertextuality-references to Divergent, Hunger Games, Tron, Sin City and more. CGI & Special FX suggest that there will be a fight or action in the video.
  • Weapons create  a clear message on what's happening
  • Taylor is pushed out the window- You take her side. 
  • Her teams faces are visible- Shows friendship and trust- Close ups show they are the good side
  • Selena's team all have their faces covered- shown as bad- don't support or connect with them.
  • CGI and Special FX tell us that there will be a fight.

Representation:
  • A-typical representation- shown as strong & violent throughout.
  • Still certain aspects are stereotypical- Putting on lipstick and wearing heels
  • Shown as feminine through their appearance
  • Shown as equal to men- split screen showing Taylor is equal to Kendrick
  • Empowering Females
  • Star Image- Strong, Edgy image



Bad Blood analysis

In my opinion Bad Blood is an empowering song focused on women expressing the power they have. this becomes clear as we see the range of stars we might know from other forms of media, like movies and TV shows. there are also many of Taylor swifts famous friends highlighting the idea of female empowerment as she is promoting female friendships which goes against the commonly seen stereotype in Hollywood saying that female friendships aren't genuine. The familiarity we get from the known stars is extended to the intertextuality of the music video where we can see hints of movies like "the hunger games" as well as "divergent" in both of which we see powerful women saving others. this extends to Prop's theory where the main character is seen as the hero. we see this in Bad Blood with Taylor Swift acting as the hero of the narrative.

Many people would disagree and say that women are being sexualized. Which is supported my Laura Mulvey's theory of the male gaze, saying that the camera is the male gaze and even if the director is a women the male gaze will still be present. However, i believe that women can be both sexy and powerful without being sexualized. this is because i believe that taylor swift is promoting female sexuality and is encoureging women to take back their power saing that we should be able to wear what we want and feel good about ourselves withought it being a form of us presenting ourselves to men.





Cast







Taylor Swift

Catastrophe

Selena Gomez

Arsyn

Kendrick Lamar

Welvin Da Great

Lena Dunham

Lucky Fiori

Hailee Steinfeld

The Trinity

Serayah

Dilemma

Gigi Hadid

Slay-Z

Ellie Goulding

Destructa X

Martha Hunt

HomeSlice

Cara Delevingne

Mother Chucker

Zendaya

Cut-Throat

Hayley Williams

The Crimson Curse

Lily Aldridge

Frostbyte

Karlie Kloss

Knockout

Jessica Alba

Domino

Mariska Hargitay

Justice

Ellen Pompeo

Luna

Cindy Crawford

Headmistress

Becktoria

Soldier (uncredited)

Hasnaa El Faizi

Soldier (uncredited)

Steffanie Malanga

Soldier (uncredited)

Shannon Reynosa

Soldier (uncredited)


























Tuesday, January 15, 2019

The Archers

The Archers


The Archers, having aired over 18,800 episodes, is the world's longest-running radio serial. Broadcast on BBC Radio 4—the BBC's main spoken-word channel—this soap opera was initially billed, an everyday story of country folk and now, a contemporary drama in a rural setting.

Five pilot episodes were aired in 1950 and the first episode was broadcast nationally on 1 January 1951. it was established to educate farmers which, it was hoped, would increase food production after the second world war.


The Archers is set in the fictional village of Ambridge in the fictional county of Borsetshire, in England. Borsetshire is situated between, in reality, the contiguous counties of Worcestershire and Warwickshire, south of Birmingham in The Midlands. Possibly based on the village of Cutnall Green, various other villages claim to be the inspiration for Ambridge; The Bull, Ambridge's pub, is modeled on The Old Bull in Inkberrow, whereas Hanbury's St Mary the Virgin is often used as a stand-in for Ambridge's parish church, St Stephen's.


Wherever possible, The Archers happens in real time i.e. it portrays events taking place on the date of broadcast. If a real-life event can be predicted, it is often written into the script. even unforeseen events have been weaved into the script with scenes being re-written.




The 10 Archers storylines that have made you cry the most


1. When John Archer died
2. When Nick Grundy died without warning
3. When Nigel fell to his death
4. Scruff!
5. Helen and Rob
6. When Joe killed his ferrets
7. When Mark Hebden died in a car crash
8. Peggy and Jack
9. Phil's death
10. Kristy's miscarriage



Content analysis - what is on the site? 
On the site of the archers, the first thing we can see is a picture under which there is a sentence telling us what the archers is about "Contemporary drama in a rural setting". what we also see is the most recent episode, telling us the date of release so we know if we have missed an episode. right next to that it tells us when the next episode is coming out so we don't miss it. If we scroll down we can see news related to The Archers. these stories provide us with a better understanding of the archers and can be very good for people who are just now starting to listen to it and are searching for information.

What opportunities are there for audiences to interact?
on the website, there are a few quizzes made to entertain the fans with challenging them on their knowledge of the archers, but also reward them at the end if they've paid close attention. there are also other quizzes like "which silent character are you?" where there are no challenges, but just rewards as you are not asked to answer any questions on the actual episodes.

What pleasures does it offer audiences?
People may listen to The Archers for the storyline as well as the characters as listeners can become invested in the characters becoming interested in their storyline and leading them to want to know what will happen in the feature. The Archers is an educational program that has some very serious topics that have been touched on which makes the listeners even more interested especially if they themselves have experienced similar problems.




Domestic violence Twitter hashtag raises awareness of non-physical abuse.

https://www.independent.co.uk/news/domestic-violence-hashtag-encouraging-users-to-think-of-other-forms-of-abuse-goes-viral-a7022091.html